First Look: With Director Jonathan Glatzer

Last night, Jonathan Glatzer, director, and Robert Lawson, co-writer, enjoyed a tremendously successful VIP Premiere at the Pacific Design Center with several hundred people in attendance, including Aubrey Mozino (Blythe), Max Hoffman (Fenster), and other cast members.

There, and at the after party that immediately followed, scores of fans and filmmaker guests greeted their first glimpse of the film with an extended applause. This initial success proved especially worthwhile as the film opened today with 16 screens across the nation, including Buffalo; Chicago; Las Vegas; New York City; and Moorpark, California. (You can also find listing by visiting the Facebook Group page, which includes event listings and links for each city.)

In the clip below, complete with never before interview with Molly Shannon, Glatzer provides his personal insights into the film as well as the cast and crew who made it possible. This First Look is longer than any other, with a run time of more than seven minutes. Enjoy!

First Look: Director Jonathan Glatzer with What Goes Up

"The VIP Premiere provided us a high note that we don't intend to let go of. We are already looking to add two more cities in addition to the one night showing for our Hometown Hoopla contest winner so that more people can see the film as intended — on the big screen," said James Hoke, executive producer. "While the reviews have been mixed, we have been met with nothing but great feedback from fans, indie film lovers, and people who are looking for something different than the most typical movie formulas."

In truth, the reviews have not been all critical as mistakenly reported by some. And, even among the harshest critics, several reviewers have given the movie high marks for select performers and memorable moments throughout the film.

What Goes Up Reviews That Deserve More Attention
"It’s wonderful because it’s so true to life because most funerals are (or should be) filled with equal parts tears and laughter. It’s exactly what WHAT GOES UP strives to be — a funny movie about death, a sad movie about life. Most of the time, it works." — Kate Erbland, GordonandtheWhale.com

"Yet despite the contrivances and frustrations (and there are more than a few), there's also something endearing -- and, occasionally, achingly poignant -- about "What Goes Up" and its gallery of valiant misfits." — Carol Cling, Las Vegas Review-Journal

"There's some nice filmmaking tucked inside "What Goes Up," a muddle of moods and intentions." — Manohla Dargis, The New York Times

"I'm happy to say that despite faux-dark comedies like Juno, the rumors of the "quirky" movie's demise have been greatly exaggerated. What Goes Up starring Steve Coogan and Hillary Duff, brings back the uncomfortably dark comedy with a vengeance." — Alex Dorn, UGO.com

"I think you’ll enjoy the movie - Hilary Duff has shown a whole new side to us in this film, which is always her goal as an actress. I hope you get a chance to see it in the theater - but if not, I’ll let you know when it officially comes out on DVD!" — Arieanna Schweber, HilaryNews.com

First Look: Josh Peck In What Goes Up

Nobody expected that Josh Peck, a stay-indoors kid born in the Hell's Kitchen area of New York City and raised alone by his single mother and maternal grandmother, would be so inspired by sitcoms that he would pursue stand-up comedy at age eight and engage in children's musical theater by the time he was nine. He did, and at age 14, Peck was offered a role on Nickelodeon's The Amanda Show.

In What Goes Up, Peck plays Jim, a troubled teenager who comes across as a repressed voyeur who eventually reveals himself as a deeply wounded boy looking for affection while struggling to find his place in life. In this clip, complete with two scenes, Peck talks about the frailty of people and how his character is trying to prove himself as a young man. At the end of the clip, Peck embarrasses writer Bob Lawson, who can be heard laughing on camera.

First Look: Josh Peck in What Goes Up


Peck has appeared in dozens of television shows, most notably Josh & Drake, and movies that include Drillbit Taylor with Owen Wilson, Merry Christmas, Drake & Josh, and The Wackness, which received critical attention after winning the Audience Award at the Sundance Film Festival. He also received a special distinction award as part of the ensemble in the 2004 film Mean Creek.

Peck most recently completed voice work as Eddie for the third installment of Ice Age: Dawn of the Dinosaurs. He has also been very outspoken about "Darfur Now," speaking out against abuses to human rights.

First Look: Hilary Duff in What Goes Up

After working in local theater plays and television commercials, Hilary Duff gained fame for playing Lizzie McGuire, which quickly became the flagship for the Disney Channel. After the hit show fulfilled 65 episodes, Duff went on to a successful movie career in Cheaper by the Dozen with Steve Martin and A Cinderella Story with Chad Michael Murray; and launched a successful pop music career with three platinum albums. She has also topped the Billboard 200 numerous times, and recent hits that include "With Love,” "Stranger," and "Reach Out."

In What Goes Up, Duff plays Lucy, a teenager who comes across as a narcissistic seductress attempting to win over the much older character of Campbell Babbitt (Steve Coogan) but eventually reveals much more depth than the way people perceive her. She also recorded the hit song “Any Other Day,” which Robert Lawson wrote with her and Jonathan Glatzer, for the film.

In this clip, complete with two scenes with Steve Coogan, Duff talks about how challenging it can be to be perceived one way by others while being a different and deeper person inside. It’s a quality she says she shares with Lucy despite being completely different people with very different backgrounds.

First Look: Hilary Duff in What Goes Up

Duff was originally encouraged to take up acting classes alongside her older sister, Haylie, who is also an actress and singer. Today, she leads a successful multifaceted career and has made guest star appearances on several television shows, including Law & Order: Special Victims Unit. She has recently completed several independent films that include War, Inc., Greta, and Stay Cool.

Duff, who has always been a strong philanthropist, is currently busy supporting AIDS Walk New York on May 17. She is also cast as Bonnie Parker in the upcoming The Story of Bonnie and Clyde (2010) and recently accepted a starring role in Provinces of Night (2010) with Val Kilmer and Faye Dunaway.

First Look: Steve Coogan in What Goes Up

When most people think of Steve Coogan, they think of one of the best known characters in the United Kingdom, Alan Partridge. However, Coogan is surprisingly diverse, recently playing Damien Cockburn in Ben Stiller’s Tropic Thunder and Octavius in the upcoming Night at the Museum: Battle of the Smithsonian, which opens the week before What Goes Up.

In What Goes Up, Coogan takes the lead as Campbell Babbitt, the morally challenged New York reporter who learns life lessons from a group of dysfunctional students (Hilary Duff, Josh Peck, Olivia Thirlby) after being sent to cover the story about a local hometown hero.

In this clip, complete with one scene with Molly Shannon and another with Thirlby, Coogan talks about what attracted him to the film, the depth of the characters, and how it relates to people searching for meaning in their lives. (Content warning: adult language).

First Look: Steve Coogan in What Goes Up.



Coogan, one of nine children, was born and raised in Middleton, Greater Manchester. He has won numerous awards for his work in television, including several British Comedy Awards, BAFTAs, and The South Bank Show award for comedy. In 2003, he was listed in The Observer as one of the 50 funniest acts in British comedy. He is also an accomplished writer, producer, director composer, and co-owner of Baby Cow Productions with Henry Normal.

Since March 2008, Coogan has been on tour doing stand-up comedy. He has also been cast in movies that include Eddie the Eagle (2009) and Murder in Samarkand (2011), both of which are currently in pre-production.

First Look: Olivia Thirlby in What Goes Up

Olivia Thirlby is best known for her role as Leah, who was best friends with Juno MacGuff (Ellen Page) in Juno. The film won an Oscar for best original screenplay written directly for the screen. Recently, she played the part of Stephanie in the independent film The Wackness opposite Josh Peck. That film won the 2008 Sundance Film Festival Audience Award.

In What Goes Up, Thirlby plays Tess, a teenager struggling with the concept of how individual experiences shape our view of the world. In this clip, complete with scenes from the movie, Thirlby shares personal insights about the film and what it is like working with Steve Coogan, who plays Campbell Babbitt. (Content warning: adult language).

First Look: Olivia Thirlby in What Goes Up.


Thirlby, the daughter of a construction worker, was born in New York City, and trained at the American Globe Theatre as well as (briefly) the Royal Academy of Dramatic Art in London. She also completed a stage combat course with the British Academy of Stage and Screen Combat (BASSC). Her first role was in the movie United 93.

Vanity Fair magazine called Thirlby part of "Hollywood's New Wave," along with The Jonas Brothers, Emma Roberts, Amanda Seyfried, Kristen Stewart, Josh Peck, and Christopher Mintz-Plasse. Recently, fans were thrilled to find Thirlby with Kat Dennings on the cover of Nylon Magazine.