BlogCatalog Contest Winners Announced

A few weeks ago, the producers of What Goes Up held an exclusive contest on BlogCatalog, which is leading social network for bloggers on the Internet. BlogCatalog members did not disappoint in developing several unique and creative promotional materials using a variety of media. See for yourself.

BlogCatalog/What Goes Up Contest Winners
First Place — "Countdown" by The Polybore Press

While the first place entry submitted by The Polybore Press was titled "What Goes Up Movie HD," the producers have been affectionately referring to it as the "Countdown" video since they first saw it (and thus, the name change). In addition to combining several elements from the film and BlogCatalog, the promotional video is driven by a portion of “Blue Straggler” by Electrelane, which is featured on the What Goes Up soundtrack.

The video first appeared on YouTube and then on the Polybore Press blog. It will be shown as a lead in to the film at the VIP premiere in Los Angeles.

Second Place — "What Goes Up Campaign" by Joren M.

The bus stop shelter is only the the beginning of this campaign. Joren has been busy introducing Holland to What Goes Up with promotional material ranging from small posters to bus stop shelter signage for the better part of a month.

In addition to promoting the movie across The Netherlands, his original treatments of signage, posters, single CD covers, and T-shirts have been shared across the Internet. You can see most of this campaign material featured here. Or, anywhere in Holland. Seriously!

Third Place — "Obi-Wan Kenobi" by Omar M.

Omar M., the 22-year-old who authors Random Nothingness, found himself entertaining a lifelong dream to create movie posters as he worked on his submission. And, according to his post, his submission was called "Obi-Wan Kenobi" because this is his "only hope. (ha!)" The producers appreciated how he adapted the title treatment arrows into the poster design.

Fourth Place — "Imaginary Book" by Meki.

Meki (also known as WagerWitch on BlogCatalog) has a hobby that includes creating fictional book covers for family and friends, and designed a future book cover for an adaption of the screenplay written by Jonathan Glatzer and Robert Lawson. Considering Meki had never seen the film, the producers thought it was intuitive to include the coffin about the title. You can see the work on the new The Choice Movie Reviewer too.


Fifth Place — "Joy is What Goes Up" by Footiam.


Footiam wrote a comparative contrast post that expressed his displeasure for price increases but hope for a future theatrical release of What Goes Up in Malaysia. "It is not simply a joy for Americans who will get to see the movie first but I do think it would be a joy for just anyone who gets the opportunity to watch the movie," he wrote.

Honorable Mention — "Flying Girls And Talking Dogs" by Tony H.


Although Tony didn't make the submission deadline, The Insider Team gave him an opportunity to finish his work on an animated Flash file. While quirky, it successfully presents a series of unexpected events. See for yourself.

Congratulations to everyone who participated!
These submissions will be permanently featured here and included along with art from other fans and promotions as a part of a production notebook being compiled by The Insider Team. Thank you for your continued support of the film that Pete Hammon rightly calls "darkly funny" and a "2009 sleeper."

VIP Premiere Contest Winners Announced

Earlier this morning, executive producers James Hoke and Anthony Miranda personally called a fan to deliver the news. Khizer P., a 19-year-old from Ottawa, Ontario, had won round trip airfare for two to Los Angeles, hotel accommodations for two nights, and tickets to attend the private VIP premiere of What Goes Up and an after party.

"Anthony was writing about memorable moments yesterday," says Hoke. "Well, we both agree that this was one of those. After speaking to Khizer on the phone, it was immediately clear that we selected the right person to enjoy this once-in-a-lifetime experience."

Khizer, along with about 250 other entrants submitted 100-word (or less) letters deliverable by May 18. They were then narrowed to 17 and reviewed a second time by the filmmakers. Here is the winning entry, which was 100 words, exact.

Hilary Duff is more than a celebrity; she’s a role model who has helped me get through the deepest struggles in life. In 2007, I went to give my grandma breakfast when I heard her take her last breath. Having no one to lean on, Duff's self titled album became my companion through this struggle. Attending this premiere will not only give me the opportunity to thank my role model for greatly influencing my life, but will allow me to see a movie that emphasizes how one event that occurs on a day like “any other” can change life forever.

Today is any other day, and for all the right reasons. Congratulations!

Complete Winners List

First Place

Khizer P. (Ottawa, Ontario, Canada)

Second Place

Matt M. (Toronto, Ontario, Canada)

Third Place – Tenth Place

Justin M. (Cambridge, Mass.)

Kayla N. (San Diego, Calif.)

Marta M. (Madrid, Spain)

Alexandra C. (Manchester, New Hampshire)

Songkran C. (Chongnonsee Yannawa Bangkok, Thailand)

Victor G. (Maceió, Brazil)

Chris T. (Hamilton, Ontario, Canada)

Mark F. (Sydney, New South Wales, Australia)

Like the first place winner, Matt M. will receive a prize pack to include a DVD, CD, and poster, all signed by various members of the cast and crew. All other winners will receive a poster signed by the producers. In the event they do not respond to their notification, other winners will be selected.

Today also marks the last day of the BlogCatalog Exclusive. For all promotions, click here. Several are still open, and the Insider Team has been asked to keep a look out for What Goes Up fans who live in the Los Angeles area. (We wonder why?)

A special thank you to everyone who entered! Your letters will be forward along to the cast or crew you wrote about. So, in many ways, everyone is winner today.

Win A Trip To The Theatrical Premiere

The producers of What Goes Up are pleased to announce the opening of the What Goes Up “VIP Premiere Contest” to win two tickets to the theatrical premiere in Los Angeles on May 28.

Write a letter that shares why you are a fan of any cast member and what attending the premiere would mean to you in 100 words or less for your chance to win round trip airfare for two people from anywhere in the world, hotel accommodations for up to two nights in Los Angeles, transportation to and from the hotel to the Pacific Design Center, and an exclusive invitation to join the after party. The winner will also receive a prize pack that includes a DVD, CD, and poster, all signed by various members of the cast and crew. (Receivable when made commercially available to the public.)

VIP Premiere Contest

The Contest. Write a letter that shares why you are a fan of any What Goes Up cast member and what attending the premiere would mean to you. Your letter must be limited to no more than 100 words.

How To Enter. E-mail your letter to whatgoesupinsider@gmail.com before May 18 and include " VIP Premiere Contest " in the subject header of the e-mail.

Prizes.

First Place. Trip for two to Los Angeles to attend the theatrical premiere and other prizes as noted above.

Second Place. Prize pack to include a DVD, CD, and poster, all signed by various members of the cast and crew. (Receivable when made commercially available to the public.)

Third – Tenth Place. A theatrical movie poster signed by the producers of the film.

Promotion Period The Promotion begins at 7 a.m. EST on May 11, 2009 and ends at 12:01 AM EST on May 18, 2009, when all entries must be received.

The official rules follow in the comment section of this post. Entering this contest does not preclude an individual from entering any other promotion.